Micing up Horses?... Moorcroft Racehorse Hire
How well-planned and strategically executed sound set-ups help Moorcroft’s horse demonstrations run smoothly
We found Flipside through a Google search – Thank God!"
Moorcroft Racehorse Welfare Centre is an amazing charity that retrains and rehabilitates ex-racehorses. Fronted by a hard-working, caring team and their manager Mary Frances, they re-home over forty horses each year from their yard.
Something slightly different from our usual hire events, Moorcroft asked to provide the equipment for one of their open air horse riding demonstrations. This was an event where the hoses would be showcased and both the presenter and horses would be moving around the arena. Mary would be presenting in the middle of a paddock and interacting closely with the horses, which meant flexibility and safety was vital.
A key point for us to focus on was respect for the horses, they could spook easily and we had to be cautious of this. As a result, placement of the speakers and the level of audio had to be two of our main considerations.
The need for flexibility and convenience meant a wireless lapel mic was the perfect option. Mary could speak hands free to the audience and have the horses circling around her without the worry of cables. We also made sure one of our engineers was on-hand for the duration of the event to help take care of the audio level and ensure everything ran efficiently.
To make sure the horses were not startled, we placed the speakers strategically to fire away from the arena. This reduced the chances of distress and meant the audience could still hear clearly.
Following this first event in April 2017, we have continued to supply the audio equipment for their events and have installed a small AV system for their regular presentations.
The experience of working with Flipside was so easy – the communication was very good indeed and they made everything clear. We chose them because they were efficient, spoke common sense and clearly wanted to help, where others we spoke to didn't.
The event went extremely well. We appreciated the good time-keeping, politeness and respect for our horses – and most of all that the fact that an engineer stayed throughout the event. We even had very good feedback from guests following the event.
Mary Frances, Moorcroft Racehorse Welfare Centre