Bespoke PA System for BMW at Pride
Sound system provided for BMW at Pride in London
"THE EVENT WAS A HUGE UNDERTAKING, BUT THE EXPERIENCE OF WORKING WITH FLIPSIDE WAS GREAT."
When BMW Group UK approached us to help them get heard at Pride in London’s Regent Street, we were happy to assist them with a bespoke sound system to sit on top of their hybrid Mini. We are always ready to accept a challenge and commit to providing a solution for our clients.
We Used Top Gear to Help out BMW
BMW got in touch after they discovered us on Google and dropped in an enquiry about coming up with a sound solution for the Pride celebrations in London. Due to the bespoke nature of the job, Flipside was the only company BMW approached who provided a proposal and were willing to try out different things to determine a solution for them.
To cut above the enormous crowds, we were able to use four 100v PA horns which we mounted to some plywood and fixed to the roof rack of the hybrid Mini. We angled the four loudspeakers to create 360-degree coverage around the car so that those marching with BMW and everyone else out and about enjoying the event could hear the music loud and clear.
Music From the Mini Was a Success
With some Flipside know-how, plus our willingness to adapt to the needs of the client, BMW had a successful day at Pride, enjoying the great atmosphere and cracking out the tunes from the Mini. Using an iPod, which the driver was able to control, and an amplifier in the boot, the feedback from BMW was great.
Our contact at BMW, Sean Holmes, said:
"Everything went to plan, the kit was done on time and the effect it had on our parade group was amazing. Being able to turn the sound right up as we started the parade was brilliant."
As always at Pride, there is a wish that the sound could have been louder, but with the limitations of the Mini being a small car and not a large float, BMW was more than satisfied with the outcome. Sean said:
"Having the music going the whole way around the parade really added to our experience as a group."
Outdoor Equipment Hire
At Flipside we have committed sound and lighting experts, who go that extra mile where others may not. The job for BMW Group UK at Pride is a prime example of this. Other companies were not willing to be flexible, but we came up with a range of options and figured out which outdoor equipment was best to hire in order to help them enjoy their day.
4 x 100V PA Horns
Brand New Mini Cooper Hybrid